The Temptations – Treat Her Like A Lady
“Treat Her Like a Lady” is a song by The Temptations, released as the lead single from their 1984 album “Truly for You.” This track, marking the group’s debut on Atlantic Records, was a departure from their earlier sound, which had been characterized by the pioneering work and production of Motown’s in-house team. At a time when the music industry was witnessing significant shifts, the song showcased The Temptations’ adaptability and relevance, even as they were navigating their third decade as a musical group. The track was co-written by Alton “Chip” McClain and the group’s own Ali-Ollie Woodson, whose powerful tenor voice became a defining feature of its performance.
The composition of “Treat Her Like a Lady” combines elements of R&B, soul, and funk—a blend that came to epitomize much of the 1980s music scene. The song features an upbeat tempo with a catchy melody that overlays a driving bassline and lush instrumentation. The brass section explodes with energy, complementing Woodson’s commanding vocal delivery. Part of the innovation lay in integrating a contemporary sound while remaining rooted in the soulful expressiveness that The Temptations were known for. The fusion of these elements contributed to the track’s immediate and lasting appeal.
Lyrically, “Treat Her Like a Lady” carries a message of respect and admiration for women, advocating for treating them with kindness and dignity. One could argue that the song’s lyrics were a reflection of the evolving attitudes towards gender relations in the 1980s, a decade marked by social change and an emphasis on broader interpersonal respect. The chorus is infectious, as it repeats the titular injunction, embedding its message with each rendition. The verses detail various scenarios, each emphasizing an aspect of treating a partner with love and respect, which resonated deeply with audiences.
Live performances of “Treat Her Like a Lady” were known for their dynamic energy, reflecting both the physical prowess and vocal richness of the group. Ali-Ollie Woodson, who was one of the main leads during this era, often captivated audiences with his charismatic stage presence, combining smooth vocals with vibrant choreography. This ability to translate the song into a live setting speaks to The Temptations’ long-standing tradition of combining vocal talent with showmanship, a hallmark of their acts dating back to their Motown beginnings.
The impact of “Treat Her Like a Lady” extended beyond its commercial success on the charts. It symbolized a successful reinvention for The Temptations, proving that they could evolve stylistically while maintaining their core artistic integrity. The song topped at number 48 on the Billboard Hot 100, but it fared much better on R&B charts, signaling its resonance within core audiences even amidst changing musical landscapes. Its success rejuvenated interest in the group, leading to a series of hits throughout the decade.
Culturally, the song reinforced The Temptations as not only purveyors of fine music but also as commentators on social ideals. It cemented Woodson’s role within the group, ushering in a new era that would sustain them through the 1980s. Thematically, the song contributed to ongoing dialogues about respect and equality, resonating with listeners who longed for messages of positive interpersonal dynamics.
The enduring legacy of “Treat Her Like A Lady” also lies in its adaptability—it has been covered and interpreted by various artists across generations, each bringing out different nuances of its universal message of respect and love. This speaks to its timelessness, reaffirming The Temptations’ role in shaping the soundtrack of both their time and future decades. For old and new fans alike, the song remains a testament to the group’s ability to innovate while staying true to their roots.
Moreover, in the realm of music videos, characterized increasingly by their importance during the 1980s, “Treat Her Like a Lady” allowed The Temptations to reach a wider audience via visual storytelling. The video featured the group performing the song with their characteristic flair, marrying the power of audio and visual elements, which was a largely successful formula needed for broader reach in the MTV era.
https://www.youtube.com/watch?v=zu3R9fVeDNo
